Setting Up Your Own Photography Business

Rosita DeRose/ March 30, 2016/ Cinematography & Videography

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Have you recently developed an interest in photography? Have you maybe been a long time amateur photographer and are now considering turning your hobby and passion into a viable business? That’s a great idea! Here are some tips on how you could get started…

Create a Portfolio

You will need to decide what kind of photography services you plan on offering. In order to do this you will need to put together a portfolio of your work. Ideally, your portfolio should include your best work, but it should also represent the range of photographs you are willing to take and the different styles in which you like to and are able to work with – this will give people an idea of what you can offer them and what they might be able to expect of your work. Go through all the pictures you have taken and pick out your 20 favourite images. Include one or two early pictures and arrange your portfolio to juxtapose early work with more recent photographs in order to show them how you have grown and changed and improved over the years – it will indicate that you are passionate about what you do and are willing to give it your best.

Set up a website

You will need to set up a website for your business. Keep the site simple, and user friendly. Offer potential clients some information about yourself and your love for photography and include a headshot or other picture of yourself. You will also need to provide a list of services that you offer. If you would like to broaden the pool of potential clients you may want to consider offering video production as well.

If you feel like you do not know enough about video production you can always take a few classes and pick up the needed skills soon enough. This will come in handy even if you decide to simply stick to event and wedding photography as you will be able to include a teaser trailer or short clip of the images as part of your photography services! In addition to listing what services you offer, you will need to upload your portfolio onto your website and also remember to keep updating it as your business grows. See this post if you are looking for more type of tv production companies Sydney. 

Advertising and marketing

Get the word out that you are now in the photography business. Offer your services free of charge or at a discounted price as you star to some friends and local businesses in exchange for their spreading the word. It will also give you a chance to test the waters and show people what you can do. Advertise online and if you keep updating your site then you are likely to draw in more and more clients!

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